Employee financial wellness program, built for India

Every employee deservessomeone to talk toaboutmoney.

Building financially confident workplaces. Empower employees with personalised financial education, intelligent tools, and expert guidance to make better money decisions.

  • Certified financial experts
  • No commissions, no products
  • Private by design
Two colleagues smiling at their phones

62%

of Indian millennials live paycheque to paycheque

This is the gap Koshpal closes.

Of a salaried income goes to EMIs

33%+

Sources: Deloitte 2025; Perfios and PwC India 2025

The real problem

Good salaries. Still broke by the 25th.

Salary lands on the 1st. Rent, EMIs and the card bill go by the 5th. UPI quietly takes the rest. By the 25th, the question is the same: where did it all go? That worry doesn’t stay at home. It comes to work as lost focus, sick days and good people leaving for a small raise.

In their own words

The worries we hear most, in people’s own words.

These worries don’t belong to a few people. They follow millions to work across India, every month.

  • Will the EMI clear this month
  • The salary is gone already
  • Rent takes half of it
  • Credit-card bill piling up
  • Money to send home
  • No savings for emergencies
  • No plan for what is next
  • One bill away from trouble
Why Koshpal

Others sell to employees. Koshpal works for them.

Banks earn from loans, apps from products, advisers from fees. Koshpal earns only from the employer’s subscription, so the only thing we’re paid to do is help.

We are here
Koshpal
One-off workshops
Salary-advance apps
Investing apps
1:1 certified coach
Yes
No
No
No
Support all year, not one session
Yes
No
Yes
No
A daily app people keep using
Yes
No
Yes
Yes
No products, no commissions
Yes
Yes
No
No
Privacy-first insight for HR
Yes
No
Yes
No
Our belief

Body and mind are covered at work. Money is the missing next pillar.

Workplaces learned to care for physical health, then mental health. Money, the worry employees carry most, still gets a webinar once a year. We believe financial wellbeing will become the third standard benefit at work, and we’re building it for India first.

What every employee gets

Learn, understand, connect, grow: one program that stays with them

Learn

Money lessons that fit their stage of life

First salary, EMIs, tax and saving, taught in lessons practical enough to use the same week.

The Koshpal app on a phone, with spending and an upcoming session
Understand

Where the month went, in plain language

The app shows where the month went, by category, across UPI, cards and cash, with insights in plain language.

Spending insights in the Koshpal app: progress and spending by category
Connect

A certified CFP or CA, in private

Private 1:1 sessions with a certified CFP or CA. Most people book 2 to 3 a month. The coach listens first, then writes a plan with them.

An employee booking a 1:1 session from available dates
Grow

A plan that becomes daily habits

The plan becomes budgets, goals and reminders in the app. Every check-in builds on the last, from a first salary to an ESOP payout to retirement.

The Koshpal dashboard: spending, budget, sessions attended and savings (sample data)

The coach builds the plan. The app keeps it alive every day.

The coaches

Certified CFPs and CAs, on every employee’s side

Every Koshpal coach is a certified financial planner or chartered accountant, verified before their first session. They’re salaried by Koshpal, so they earn nothing from what an employee buys. They listen first, explain in plain language and stay with the same person over time.

  • 11+

    certified coaches onboarded

  • 30+

    CFPs and finance professionals helped shape the program

  • Abhishek Kumar

    CFP · CWM | 11+ yrs

    Abhishek Kumar, CFP · CWM | 11+ yrs
  • Koshpal CFP

    IIT Indore alumnus | Ex-Axis Securities

    Koshpal CFP, IIT Indore alumnus | Ex-Axis Securities
  • Koshpal CFP

    CFP | 4 yrs

    Koshpal CFP, CFP | 4 yrs
What the company gets

A benefit people use, and numbers you can show leadership

The Koshpal dashboard with spending, budget, sessions attended and savings (sample data)
Privacy First

Employees speak freely. Employers still see what matters.

Employees only speak freely when they trust the service. Employers still get useful insight, with no individual’s data changing hands.

What employers see

  • Anonymised, aggregated trends
  • Engagement and participation
  • The themes people want help with

What they never see

  • Any individual’s data
  • Who asked what
  • The content of any session
How it starts

Live in one week. Start with one team for 60 days.

  1. 01

    Setup

    One call, your logo and an employee list. No IT project.

  2. 02

    Kickoff

    A money webinar for everyone, then free first sessions for anyone who wants one.

  3. 03

    Pilot

    One team for 60 days, with usage and feedback on your dashboard.

  4. 04

    Roll out

    Extend to the whole company on an annual plan.

questions leaders ask

Questions HR leaders ask

  • Koshpal is priced per employee per month and is free for employees. Talk to us and we’ll give you a number for your company size.

  • About one week: one setup call, your logo and an employee list. We run the kickoff webinar and the employee announcements.

  • Yes. Start with one team for 60 days, see usage and feedback on the dashboard, then decide on a company-wide plan.

  • Certified Financial Planners (CFPs) and Chartered Accountants (CAs). They are salaried by Koshpal, so they earn nothing from what an employee buys.

  • You’ll see sign-ups and sessions on the dashboard from week one. The kickoff webinar, free first sessions and in-app reminders are built to drive take-up.

Give your people someone to talk to about money.